Freelance Technical SEO Manager
JRS Mar/Com is currently looking for a freelance Technical SEO Specialist to analyze and execute search engine optimization campaigns for our portfolio of client websites. We are looking for experienced candidates with a background in web development and SEO.
Duties
- Analyze and execute search engine optimization campaigns for client websites
- Work with manager to improve client ROI
- Analyze Conversion Rate Optimization (CRO)
- Execute tests, collect and analyze data and results, and identify trends and insights
- Track, report, and analyze website analytics, social media, and campaigns
- Optimize copy and landing pages for SEO
- Perform ongoing keyword discovery, expansion and optimization, as well as research and implement SEO recommendations
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
- Stay current on the latest online marketing tools, skills, and processes and implement where/when needed
Abilities
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- In-depth experience with common SEO tools and knowledge of ranking factors
- Up-to-date on the latest SEO and SEM trends and best practices
- Analytics and conversion measurement
- Strong interest in digital marketing, with experience with social and email marketing
- Understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with common SEO tools (Google Analytics, Google Search Console, SEMrush, Ahrefs, Majestic, Moz, DeepCrawl, etc)
- Experience with optimizing WordPress websites and Yoast SEO
- Experience with A/B and multivariate experiments
- Microsoft Excel and Google Sheets for data analysis including function mastery and pivot tables
- Excellent problem-solving skills
- Data-driven thinking, impeccable organizational skills, attention to detail and excellent communication skills